Are you a professional wine&spirits buyer?
APPLY HEREAre you a media professional of the wine&spirits sector?
REGISTER HEREVinitaly.USA Map 2026
Download the Vinitaly.USA 2026Vinitaly.USA brings together leading Italian wineries and qualified American buyers, importers, distributors, sommeliers, hospitality professionals, and wine media.
Through tastings, B2B meetings, networking, masterclasses, and the wine2wine Vinitaly Business Forum, the event creates new opportunities to discover, connect, and do business with the world of Italian wine.
The first edition of Vinitaly.USA in New York has come to a close with impressive results: more than 3,000 industry professionals from 40 countries and 20 U.S. states attended the event, with buyer numbers up 36% compared to the 2025 edition in Chicago.
At Pier 36, 300 Italian wine producers showcased 2,500 Made in Italy wine labels, generating more than 1,690 business meetings. The event was particularly distinguished by the quality of its attendees: 60% of accredited professionals came from purchasing, distribution and the HoReCa sectors.
These results were also made possible thanks to the collaboration between Veronafiere and ITA – Italian Trade Agency, which selected, invited and hosted nearly 800 top buyers in New York from across various U.S. states, Canada and Mexico. This provided a valuable opportunity to strengthen business relationships and consolidate the presence of Italian wine in the North American market.
Vinitaly.USA thus confirms its position as a strategic event for the international promotion of Italian wine, creating new business opportunities for companies and supporting them as they navigate the evolution of one of the industry's most important markets.
Alongside the business meetings, the event also hosted the 13th edition of the wine2wine Vinitaly Business Forum, featuring more than 20 panels dedicated to the evolution of American consumer demand, strategies for different U.S. markets and wine tourism, with contributions from Vinitaly Tourism.
Further strengthening the connection between New York and Verona was the announcement by Wine Spectator of the 150 wineries selected for OperaWine 2027, scheduled to take place on April 10 at the Gallerie Mercatali.
This edition further confirms Vinitaly.USA's role as a leading platform for promoting Italian wine, fostering new business connections and supporting companies as they navigate the challenges of international markets.
Meet the producers, discover new labels and explore the diversity of Italian wine at Vinitaly.USA 2026.
wine2wine is Veronafiere’s event for professional training and business growth in the wine sector. The last edition connected Italian producers and international buyers under the theme “Global Strategies, Local Opportunities
250+
Exhibitors from all the Italian regions
1650+
Buyers and professionals from all America
2000+
Wine Labels tasted
7 Italian collectives
Friuli-Venezia Giulia, Lazio, Sardegna, Veneto, Umbria, Piemonte e Emilia Romagna
16
Masterclasses to discover the best Italian wines
30+
Event in 2 days
The Summary Report of the Roundtable: Inside Italian Wine’s Next Move in America collects and shares the strategies discussed during the event held on May 1, 2025, in Washington, D.C. Organized by Veronafiere and the ITA – Italian Trade Agency, the roundtable brought together key players from the Italian and U.S. wine industries to address the evolving challenges Italian wine faces in the American market.
