The Judges of International Packaging Competition

Paco Adín

Paco Adín


He is the creative director and partner of Supperstudio, a packaging boutique founded in 2003. With a degree in advertising, marketing and design, he brings together his work at Supperstudio with teaching, giving classes, workshops and conferences about packaging at the University of the Basque Country and at important design schools such as Elisava in Barcelona.

In recent years, many of his works have won important awards such as the Pentawards, D&AD, FAB Awards, Laus, Vertex, Bes!N Food and German Design Awards…. In addition, Supperstudio was named Agency of the Year at the Pentawards twice in 2016 and 2021. In total, he has won over 132 awards and accolades throughout his career.

As the head of Supperstudio, Paco Adín works for brands such as El Corte Inglés, Codorníu, Vantguard, Bimbo, Starbucks, Leche Pascual, Avery Dennison …

He says he is addicted to packaging. He is convinced that humour moves mountains and making design democratic is his obsession.
He is a happy packaging practitioner.

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