CHIARA TOMASI
(Packaging Expert and Graphic Designer)
A long-standing member of the Vinitaly Design Award jury, she is a graphic designer and expert in marketing and communication with a special focus on luxury packaging. She has worked for over 15 years with global leaders in the production of premium papers for primary and secondary packaging, self-adhesive label materials, and smart solutions for brand protection of high-end products.
Since 2016, she has been helping brands identify and select the most suitable materials and suppliers to develop their product packaging, transforming it from a simple container into a marketing tool capable of influencing consumer purchasing behavior.
She is a university lecturer and speaker at packaging and luxury industry trade shows, specializing in sectors such as wine & spirits, craft beverages, gourmet food, beauty, and fragrances.
Chiara is also a visual artist, curator of children’s art exhibitions, and Art Director of the NDF Illustration Contest.